Mission statement

To provide economy and quality minded customers with a high standard, moderate priced products, which is consistently perceived as reliable, stable, and durable. 

Vision

Our vision is to be recognized as the first choice when customers think of high quality, durable, and moderate priced sanitary ware.

Values

Integrity

We keep our commitments, comply with laws and regulations and are forthright in our communications.

Respect

We treat others as we want to be treated, compensate our stakeholders fairly, care for environment, and use resources responsibly.

Continuous Innovation

We always try to cooperate with our customers to improve our products, operations, and resources, and support this with investment in people, equipment, products, and processes.

Teamwork

Our success is the result of collaboration between many talented individuals, including employees, suppliers, managers, and customers.

Organization Structure